“If the employees come first, then they're happy, ... A motivated employee treats the customer well. The customer is happy so they keep coming back, which pleases the shareholders. It's not one of the enduring Green mysteries of all time, it is just the way it works.”
“Most people think of us as this flamboyant airline, ... but we're really very conservative from the fiscal standpoint. . . . We never got dangerously in debt and never let costs get out of hand.”
“Succession planning has been a major priority at Southwest for quite some time. We think we have come up with a winning combination of talent for our company reorganization.”
“Inevitably, as we grow bigger across the rest of the country, and Dallas remains the same size, we might have to begin casting about for a place that's more efficient to operate.”
